Saavy marketers have learned that as Facebook’s algorithm concerning what to show its users is heavily over-weighted in terms of video posts, they have taken advantage by posting videos which are nothing but static images that don’t change or effectively showing ads for minutes at a time. In addition, pictures with fake ‘play’ buttons will…
Tag: facebook
Facebook adds YouTube-like ‘Watch’ tab
Launching August 10th for select US Facebook users before rolling out to other areas, Facebook has added a Watch’ tab to its home page. The page showcases videos made by a small number of content creators (by themselves and paid by Facebook). The content creators will share 55% of the ad revenue while 45% goes…
WordPress to introduce Instant Articles to all content publishers on April 12th
Those of you using Facebook and have a wordpress site, on April 12th they are opening up Instant Articles to all content publishers! There will be a WP plugin to make the integration quite easy – make sure you keep on top of this! http://media.fb.com/2016/03/07/instant-articles-wordpress-plugin/